- Position Nitida wine farm in the media and online as the leading Durbanville wine farm.
- Increase brand awareness and drive brand longevity amongst target local, national and international audiences.
- Position Nitida as leading wedding venue in the Durbanville Wine Valley.
- Increase wine sales through maximum brand exposure through targeted publications and online platforms.
- Introduce and maintain relationships with influential wine and travel journos and Editors.
- Successfully drive conversion rates through clever positioning & captivating brand presence.
- Oversee and execute the roll out of a successful Cellarbake@Nitida 2017 event.
- Secure editorial features in leading print, online & broadcast publications each month.
- Facilitate wine drops and reviews with leadimonthlyng media and journos
- Oversee the rollout and execution of PR related events as and when required.
- Increase Facebook, Twitter and Instagram user stats by minimum 25% in the first year of inception
- Include feature on Nitida in RCC monthly newsletter.
- Execute a successful Cellarbake@Nitida event, ensuring 100% ticket sales and 98% media attendance
PRESS COVERAGE HIGHLIGHTS