chambord

CHAMBORD COVERAGE OVER TWO MONTHS

PR VALUES IN ZAR. TOTAL COVERAGE OVER TWO MONTH CONTRACT R 242 723.01

OBJECTIVES

  • Position Chambord in the media and online as a premium raspberry liqueur, with a quirky side to it in the form of a media event.

  • Increase brand awareness and drive brand longevity by inviting local, national and international audiences to the launch.

  • Increase sales through maximum brand exposure and interaction through targeted publications.

  • Introduce and maintain relationships with influential fashion, lifestyle, food & beverage journos and Editors.

  • Successfully drive conversion rates through clever positioning & captivating brand presence.

  • Secure editorial features in leading print, online & broadcast publications each month

  • Oversee the rollout and execution of PR for Chambord Pamper Day media event.

  • Ensure media and celeb attendance goals of 98% + are met for each PR related event.


I have yet to meet a team whom collectively work with as much precision & efficiency. They deliver well above their promises & bring the term collaboration to life with everything they do & every event they work on.
With a leader like Jade, its hard to feel anything go wrong and the best part about this is, as clients we can just rock up at an event knowing everything would have been taken care of.
Jade treats each brand exactly the same and she brings it the perfect amount of exposure with expertise.
— RGBC Brand Manager, Jayshal Patel

PRESS COVERAGE HIGHLIGHTS

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Women Stuff

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Full Service

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Spice 4 Life