CARABAO

OBJECTIVES

  • Website Development for the official site of Carabao - https://carabaoenergy.co.za/

  • Carabao brand activations with brand partners like Spilt Milk, MyUtopia, Cecilia Square and AfterDark Invasion.

  • Position Carabao in the media and online as an alternative and new energy drink

  • Increase brand awareness and drive brand longevity amongst target local, national and international audiences.

  • Increase sales through maximum brand exposure through targeted publications.

  • Introduce and maintain relationships with influential food, lifestyle, drink, home, inflight & travel journalists.

  • Successfully drive conversion rates through clever positioning & captivating brand presence.

  • Secure editorial features in leading print & online publications each month.

  • Facilitate interviews and product reviews with leading media and journos.

  • Oversee the roll out and execution of brand related events held for Carabao as and when required.

I have yet to meet a team whom collectively work with as much precision & efficiency. They deliver well above their promises & bring the term collaboration to life with everything they do & every event they work on.
With a leader like Jade, its hard to feel anything go wrong and the best part about this is, as clients we can just rock up at an event knowing everything would have been taken care of.
Jade treats each brand exactly the same and she brings it the perfect amount of exposure with expertise.
— Jayshal Patel, RGBC brand manager

PRESS COVERAGE HIGHLIGHTS

weekend special.jpg

Weekend Special

Carabao Traveler Mag_Coverage-page-001.jpg

Traveler Mag

home food & travel.jpg

Home Food & Travel