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PUBLIC RELATIONS

Advertising is paid for and spoken by the voice of the company itself “We are great!”. PR is the message delivered by the third-party opinion holder “They are great!”. We build brand credibility in the public eye, directly resulting on consistently high conversion rates. Our mission is to develop and maintain a positive brand image with direct target markets.

Through minimizing spend and maximising brand exposure, we generate coverage across traditional and non-traditional platforms alike. We achieve this through our strong existing relationships within the media industry and social media campaigns. The goal of media relations is to maximize positive coverage through targeted, effective and engaging communication.

 

PR Services

  • Celebrity endorsements
  • Promotions
  • Media buying and ad management
  • Relationship, reputation and crisis management 
  • Media tracking
  • Media monitoring
  • Status Reports
  • Coverage Reports
  • Content curation, press release writing & editing
  • Copy writing for all marketing material
  • Media reviews, editorial features and diary listings
  • Publicity & profile pitching
  • Trade exchanges & reader giveaways
  • Media liaison
  • Advertorials
  • Brand and media sponsorships
  • Brand building campaigns

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MARKETING

Through marketing, we build and maintain strong consumer relations through using tools most relevant to your target market to make you stand out from your competition. We develop effective campaigns and build up strong consumer recognition.

 

Marketing SERVICES

  • PHOTOGRAPHY MANAGEMENT – Lifestyle shoots for updated imagery to be used on website, social media platforms, marketing collateral and PR.

  • VIDEOGRAPHY – Booking, briefing and overseeing filming for promotional material to be used on the website, social media platforms and in press pitches.

  • GRAPHIC DESIGN of brand identity, marketing collateral, print and digital design, social media design, invitations, and event fliers.

  • NEWSLETTERS - Copy, design and mailing of monthly newsletters.

  • BLOG – Content curation, image sourcing and regular blog updates.

  • GORILLA MARKETING

  • EXPERIENTIAL MARKETING

DIGITAL MARKETING

CRM - SEO, SEM, PPC, remarking, content curation, website development, ad buying, analytics, etc .

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EVENTS

Our services include conceptualising and executing flawless events according to clients’ specifications while incorporating our creative expertise. Our packages are tailor-made according to your needs and requirements. We offer full service event solutions from venue sourcing, site inspections and supplier management to specialized event marketing, branding and multimedia. We also oversee negotiations and sponsorships as well as post event debriefing.

 

Our tailor-made packages are refined to suit your business’ budgetary requirements.


TYPES OF EVENTS

  • Product and brand launches
  • Company and store launches
  • Seminars and conferences
  • Corporate year-end functions
  • Wrap parties for film companies
  • Team building workshops
  • Wine tastings
  • Food and wine pairings
  • Spa days
  • Private birthday parties
  • Engagement parties
  • Bachelor/ bachelorette parties
  • Cocktail parties
  • Kitchen teas
  • Fashion shows
  • Press launches

EVENT SERVICES

  • Event and festival concept planning and implementation.
  • Detailed event schedules.
  • Book and manage all third party suppliers.
  • Sponsorship procurement (if required).
  • Media and celeb liaison.
  • Pre and post event PR.
  • Booking, briefing and managing photography, videography and entertainment.
  • Event planning and theming
  • Quote sourcing and budget management
  • Sponsorship sourcing
  • Pre-event planning and onsite management
  • Bar & catering
  • Venue, accommodation & transport
  • Flowers and decor
  • Graphic design
  • Production, logistics & administration
  • Music & entertainment
  • Staffing
  • Technical and hiring services such as sound, lighting, AV, staging and stretch tents
  • Sourcing branded clothing/merchandise
  • Gift sourcing for guests
  • Compilation of goody bags


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SOCIAL MEDIA

We conceptualise and implement social media marketing and online viral campaigns. This is a great way to generate further exposure through word of mouth marketing, user-generated content and allows for instant direct consumer engagement.

 

SOCIAL MEDIA SERVICES

  • Create and manage Facebook, Twitter and Instagram accounts with regular updates as well as immediate turn around time on user generated comments or queries.
  • Social Media content plans compiled each month in advance for client sign off.
  • Daily Facebook, Instagram and Twitter posts.

  • Competitions and promotions.
  • Live tweets from events.
  • Facebook ad buying and post boosts for traction amongst target audiences.
  • Monitoring and reporting on Facebook trends, algorithms and insights.